Email Marketing: Performance emails, real trust, measurable revenue.
I write and send emails that feel human and perform. I keep it simple: clean lists, plain text when it matters, sharp segmentation, and CTAs tied to outcomes—not vanity clicks.
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How I'll work with you...
I treat your business like it’s my own—obsessive, consistent problem-solving; clear processes tailored to your industry and team; and care for the people doing the work.
Foundation-First Operator
I audit send domains, lists, tagging, and current sequences. I fix the basics (SPF/DKIM/DMARC, opt-in paths, UTM standards) and prioritize the three moves that matter most.
Collaboration & Cadence
I build or repair the core engine: segmentation, plain-text copy, lightweight layouts when useful, and a tight QA/publishing checklist.
Decisions, Measurement & Accountability
I track clicks, replies, assisted revenue, and pipeline (using opens only as a proxy). Then I double down on what works and stop what doesn’t.
Emails I Write
I market with heart, and I build growth that lasts. I start by repairing the real bottlenecks—offers, landing pages, tracking, and CRM—so results stick. Then I run intent-matched SEO, paid, and email with a simple weekly cadence and a scoreboard you can trust.
Outreach & Reply Drivers
I write short, direct emails that earn replies, meetings, and intros without sounding robotic.
Nurture Sequences
I build sequences that warm leads from awareness to demo/RFQ with simple, value-dense messages.
Newsletter
I deliver consistent editorial that teaches, builds trust, and earns clicks without clickbait.
Product Announcements
I position launches around outcomes and clear next steps, not feature lists.
Event & Webinar Campaigns
I plan invite → confirm → remind → follow-up flows that maximize attendance and next actions.
Reengagement Campaigns
I reconnect with dormant subscribers using respectful prompts and clear choices.
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Let's do this
Schedule a free consultation with me and let’s make things happen.
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Industries I've Worked In
I fix the foundation first—offers, landing pages, clean tracking, and a CRM your team actually uses—then I scale what works with focused SEO/AEO, paid, email, and PR. One weekly cadence, clear owners, honest scorekeeping. No fluff, just repeatable growth.
Manufacturing
I build a demand engine that ties RFQs to ops—offers, fast landers, technical SEO/AEO, CRM SLAs, and quoting-ready handoffs.
Real Estate
I drive deal flow with local SEO, intent-matched ads, lead routing, pipeline hygiene, and agent/broker enablement that actually sticks.
Finance
I grow compliant pipelines—clear ICP, thought leadership, segmented nurture, clean attribution, and audit-friendly processes.
SaaS
I align PLG/SLG—messaging, ICP, lifecycle email, intent pages, and CRM that tracks MQL → PQL → SQL without leaks.
Compliance
I package proof and protect risk—review workflows, approvals, tightly scoped claims, and outreach that sales can use.
So Many More...
As your Fractional CMO, I prioritize, sequence, and measure the few moves that change the quarter—weekly cadence, clear owners, repeatable growth.
Your questions answered
Common questions
Do you write and also handle sending?
Yes. I write, build, QA, and publish inside your platform (HubSpot, Mailchimp, Klaviyo, Customer.io, etc.).
What’s a realistic monthly cadence?
Quality over volume. Most teams see results with 1–2 newsletters plus 2–3 focused sequences live or iterating each month.
Can you improve deliverability?
Yes. I address list hygiene, suppression rules, warmups, authentication, and sending patterns.
When can we start?
As soon as you’re ready. I’m ready to rock.
How do you measure success?
I report replies, clicks, conversions, assisted revenue, and pipeline—not just opens.
Get in touch with me
I market with heart and measure with discipline. If you want emails people actually read—and act on—let’s talk.